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Federal Trade Commission Section
FTC Halts Instant Response Systems’ Coercive Marketing Practices

Published: Tuesday March 12, 2013 6:00 am EDT
Article Length: 585 Words
Reading Time: 3 Minutes

In numerous instances, Instant Response Systems allegedly has falsely claimed during sales calls that consumers who did not order the medical alert service have, in fact, bought the service and owe the company money — often hundreds of dollars.

Washington

Federal Trade Commission

FTC Action Halts Brooklyn Company From Using Deception, Threats, And Intimidation To Trick Elderly Consumers Into Paying For Unordered Medical Alert Devices

March 11, 2013

At the Federal Trade Commission’s request, a U.S. district court has temporarily shut down a Brooklyn, New York-based operation that the allegedly used deception, threats, and intimidation to induce elderly consumers to pay for medical alert systems they neither ordered nor wanted.

In its complaint, the FTC charges that telemarketers for Instant Response Systems call elderly consumers – many of whom are in poor health and rely on others for help with managing their finances – and try to pressure them into buying a medical alert service that consists of a pendant that supposedly allows them to get help during emergencies. In numerous instances, Instant Response Systems allegedly has falsely claimed during sales calls that consumers who did not order the medical alert service have, in fact, bought the service and owe the company money — often hundreds of dollars.

The company also allegedly has shipped bogus invoices and unordered medical alert pendants to consumers without their consent, has repeatedly threatened consumers with legal action in order to induce and coerce payment, and has subjected them to verbal abuse. In addition, the FTC contends that Instant Response Systems has illegally made numerous unsolicited calls to consumers whose phone numbers are listed on the National Do Not Call Registry.

According to the FTC’s complaint, consumers who tried to contact the company to dispute the false charges or find out how to return unopened packages often were unable to reach anyone. If they did reach a representative, they allegedly faced threats, verbal abuse, and demands that they pay for the product.

Based on this alleged conduct, the FTC charged the company and its principals with making illegal misrepresentations to consumers, violating the Telemarketing Sales Rule by calling phone numbers on the DNC Registry, and violating the Unordered Merchandise Statute by sending consumers pendants they did not order.

The defendants charged in the case are Instant Response Systems, LLC, also doing business as Response Systems, B.B. Mercantile, Ltd., Medical Alert Industrial, and Medical Alert Services; and Jason Abraham, also known as Yaakov Abraham, individually and as an officer of Instant Response Systems. Abraham was previously sued by the FTC in 2003 for selling international “drivers’ licenses” and phony university diplomas.

The Commission vote approving the complaint was 5-0, with former Chairman Jon Leibowitz and former Commissioner J. Thomas Rosch participating. It was filed under seal in the U.S. District Court for the Eastern District of New York, Brooklyn Division, on February 25, 2013, and the seal was lifted on March 7, 2013.

The FTC appreciates the assistance of the New York State Office of the Attorney General in helping to investigate and bring this case.

Source: Federal Trade Commission